Get the Skill That Unlocks Everything Human Behavior Watch Masterclass

CHASE HUGHES

YOU’VE EARNED THE ROOM.
NOW BUILD THE BEHAVIOR THAT COMMANDS IT.

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MASTERCLASS REVEALS THE POWER OF NCI:

Unlock the 6 Hidden Triggers Behind Every Decision And Transform How You Influence Others

Use the same secret frameworks trusted by Fortune 500 leaders and elite operatives to profile, influence & lead.

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FROM THE DESK OF CHASE HUGHES

Perception Is No Longer Shaped Accidentally.

01
Algorithms Shape Reality

Algorithm share reality
01
Algorithms Shape Reality

Algorithms decide what rises and what disappears. Narratives compete to define reality. Outrage spreads faster than truth. Entertainment, news, social platforms, and digital systems now operate inside the same influence economy: a single environment saturated with persuasion.

The architecture is deliberate, and it wasn’t built with your awareness in mind.

02
NARRATIVES DRIVE DECISIONS

Narratives drive decisions
02
Narratives Drive Decisions

Most people can feel that something has shifted. Almost no one has been trained to see the mechanisms behind it. So they react instead of interpret. They repeat instead of question. They move through environments designed to influence them without realizing it.

The result is the defining paradox of modern life.

More information than any generation in history. Less control over how it shapes you.

03
Influence Is Power

Influence is power
03
Influence Is Power

Influence is the primary currency for power and reality, and has been for all of recorded history. It will remain the single driving factor. No force, not even AI, will change that. And the majority have no idea how influence works.

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A New Standard of Leadership Is Emerging.

A New Standard of Leadership Is Emerging.

The new standard is precision. Precision in how you think, speak, and move. This kind of precision replaces visible effort with structured control. It holds steady as pressure rises, reads environments clearly, and communicates with deliberate intent.

Effort alone is no longer enough.

What's missing is disciplined self-mastery, observation, and communication training.

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Introducing

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An Elite Institution for Behavioral Mastery

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Intro NCI Chase

NCI University exists for those who want to go beyond mass-market psychology. We train individuals and organizations to move from reactive participation to intentional authorship through structured curriculum, progressive certification, and applied behavioral systems.

Operate with Clarity in Complex Human

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Whether it’s a boardroom, courtroom, classroom, household, or negotiation, reading people accurately requires behavioral mastery.

A parent reading what their kids won’t say out loud.

A salesperson influencing the room before the pitch.

An athlete predicting an opponent’s next move.

An operator in a negotiation where misreading someone has a price.

NCI gives you the skills and discipline to shape outcomes rather
than be shaped by them.

The NCI System

Choose your starting point. Build real capability.

Each level includes everything in the levels before it, so you can start wherever your goal is. Most people choose by the outcome they want and the price that fits, not by numerical order.

NCI-1

The Behavior
Observer

Build your foundation by learning to read nonverbal communication, baseline behavior, and the signals people give off without realizing it.

NCI-2

The Behavior Profiler Set

Go deeper with your observation skills: analyze patterns, uncover what’s driving people, and move through any interaction with clarity and precision.

(Includes everything in NCI-1)

NCI-3

The Behavior
Scientist Collection

Move beyond observation to real-world application. Get certified in advanced human behavioral patterns, influence techniques, and psychology to analyze, predict, and shape behavior.

(Includes everything in NCI – 1 & 2)

NCI-4

The Author & Elite Operator Complete Library

Become a world-class expert with the complete NCI library and personalized live training. This path ensures that candidates are equipped with the most advanced skills available in behavioral science, influence, psychology, and leadership.

(Includes everything in NCI – 1, 2 & 3)

Still Deciding Where to Start?

Compare all four levels to find the best entry point for you.

Endorsements From Our NCI Graduates

Compare all four levels to find the best entry point for you.

What our students are saying

About The Founder, Chase Hughes

“We Rise by Lifting Others”

About The Founder, Chase Hughes

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Intelligence

Research

NCI University

Chase Hughes spent twenty years in the US military, where reading people accurately wasn’t optional. He developed the NCI system for intelligence agencies, and it’s now the standard in behavioral Tradecraft.

He’s also the author of The Ops Manual, the #1 bestselling book on behavior profiling, persuasion, and influence. NCI University exists to put that same training in reach of anyone willing to do the work.

Featured On Podcasts With Millions Of Listeners

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Featured Resource

Field manuals for the same system the courses teach.

Six Minute X-Ray. The Ellipsis Manual. The Behavior Operations Manual. The Hughes Authority Behavior Inventory. Tools you can pick up alone, or pair with a structured path and watch them compound.

Live Immersive Training

Some skills can only be earned LIVE.

Three immersive experiences. 

Limited seats. Application only.

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THE TEXTBOOK
As seen on the "Joe Rogan Experience Podcast"

Get the Behavior Operations Manual

Every technique and underlying principle is laid out so clearly that you’ll be able to create profound influence within minutes – even in conversations you’ve never had before.